Maria Farinha Filmes presents:

Target market: Kids

General Audience
2008 • 49min
Watch the trailer Organize an exhibition
  • Pt
  • En

Available for download

Watch the trailer

A critique of excessive consumerism in childhood, driven by advertising without limits, ethics or regulations. An invitation to parents and educators to reflect on their roles in our consumer society and how they can help change this scenario. View more

Produced by Maria Farinha Filmes

Directed by Estela Renner

Category Documentary

Theme (title) Education, Childhood


Presented by Instituto Alana


4.2 rating


2.42 K audience

452 K total aud.

Total audience

  • Online (YouTube, Vimeo, etc)
  • Public screenings
  • Cinemas
  • On demand (iTunes, Now, etc)
  • Other media (DVD, Blu-ray, media kit, etc)

Additional information

You can also watch it at:


Official site:

Press Kit:


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